With over a decade of experience in the realm of Internet marketing, Asad Raza Sagarwala and Abdul Samad were the founding member of one of biggest copywriting companies in North America. Ranked among the top 30 content providers from across the globe on Elance-oDesk (now Upwork), his company had a 98% success ratio and is one of the very few companies that reached the million-dollar mark in a short period.
Coming from a background where they had more than 300 clients at any given moment, money was no issue. But despite their success and brilliance in the digital marketing stratosphere, there were many times where their business life was agonizing misery, not because they had clients, but because of clients that they shouldn’t have worked with.
All that changed after they realized how to effectively identify the right people to work for, which had become a pivotal moment in their business, driving them to start an ad agency (Innovegic Marketing) with zero clients and growing it to multiple six-figures in just nine months.
